Information and communication
- © Fraunhofer IAO
Many successful products are a direct result of a usability engineering process rather than someone happening to stumble across a great idea. Whether it's an online shop, a ticket machine or a machine control system: Intuitive ease-of-use is a decisive factor in a product's success. Aesthetics and emotional aspects also play a major role in product planning. Fraunhofer helps develop operating concepts – placing users firmly center stage.