Consumer protection

Increased data sovereignty for voice assistant users

Research News /

While voice assistants like Amazon Alexa or Google Assistant may be a useful part of everyday life, they are coming under fire from data protection and consumer advocates. The virtual assistants are alleged to collect user data and transfer it to clouds, where it can be transcribed and analyzed by third parties. Now, researchers from the Fraunhofer Institute for Applied Information Technology FIT are putting the issue under the microscope: In a living lab study involving 33 households, they are investigating how much voice assistants know about their households and what information they store. They are also launching a new platform to help the study participants exercise their personal data protection rights.